Daily Mail: "From 'Cole Cappuccino' to 'Katona Karrot'... Pippa Middleton's 'Royal Mocha' leads the celebrity tan tone scale as the most desirable shade in Britain"

Choosing the right shade of fake tan can be a tough decision, but it has been revealed that Pippa Middleton is influencing British women to opt for a 'Royal Mocha' tone this summer.

Miss Middleton's glow has been named the most desirable skin tone by a new study which discovered the most and least desirable celebrity tans of 2011.

And as Pippa's complexion came out on top, Kerry Katona's 'Karrot' look left her at the bottom of the heap of the celebrity tan-tone chart.

Celebrity tan tones: Models walked down Oxford Street in central London to exhibit the definitive celebrity tan-tone chart

Cheryl Cole's 'Cappuccino' tan was the second most popular hue, followed by Amy Childs' 'Essex Copper', Christine Bleakley's 'Burnished Bronze' and Katie Price's 'Pricey Pecan'.

And yesterday six bikini-clad women were modelling the celebrity branded skin shades at a pop-up beauty salon in London's Soho area.

A team of experts, led by tanning guru James Harknett, studied over 100 female celebrities over a three-month period to identify the total of six distinct shades favoured by the rich and famous.

More than 2,000 British ladies then took part in the poll to vote on whose tan came out on top.

Pippa's gorgeous glow dubbed 'The Royal Mocha' nabbed a whopping 60 per cent of the votes, closely followed by Cheryl Cole, who achieved 26 per cent of votes.

But although Christine Bleakley's shade of bronze managed to come in third place, she only picked up eight per cent of the votes.

The Only Way Is Essex star Amy Childs didn't prove very popular with only three per cent of British women wanting her copper colour, while only two per cent wanted Katie Price's glow.

Meanwhile, Kerry Katona limped in last with only one per cent of the public wanting to emulate her skin colour.

The study, which surveyed women aged between 18 and 44, revealed that almost three quarters feel better about themselves with a tan, whilst over half said it makes them feel sexier.

So, how to get Pippa's famous Bronze Glow Tan?


    The key to a perfect all over bronzing is to exfoliate regularly, do it at least three times a week in the shower. Use an Exfoliator as part of your morning routine to invigorate your skin removing the dead skin cells leaving an even skin tone.

    Keeping your skin moisturised is one of the keys to keeping a great tan. You can also build a gradual tan while you moisturise by using a Gradual Tanning Moisturiser, which contains a hint of self-tan to gradually build a natural glow if used daily.

    For an instant bronze glow try either Glow 'N' Go Instant Tan Shimmer or Glow 'N' Go Instant Tan Matte depending on the finish you're after. Both are quick to apply and unlike a blast on the sunbed they won't damage your skin and they wash off easily.

    The best time to self-tan is after a shower while your pores are still open. Exfoliate with a well known Exfoliator while you're in the shower, moisturise, then apply Fake Don't Bake Natural Look Tanning Cream to leave your skin with a natural bronze glow in just a few hours.
  5. KEEP IT UP!

    To keep your tan in top condition you need to maintain it by re-applying after a couple of days. You can also use a daily moisturiser with a hint of self-tan such as our Natural Glow Gradual Tanning Moisturiser to give you a gentle colour boost. You can also use this to gradually build up a natural glow from scratch.

    As the day goes by skin loses its natural moisture. It is important to keep the skin moisturised so it retains its elasticity. Our Soft Touch Intensive Moisturiser is specially formulated to replenish the skins moisture to leave you with a silky-smooth finish.